- $100 Laptop is it a Dream or a Reality?
- You have, no doubt, heard the expression "digital divide" an overused expression often encountered when someone is trying to justify more money spent on technology so that a community or business can "get ahead"
- 80-20 rule
- Information "fields" are gathered and mailed to the web site owner. The robot builds a list of the "farmed" e-mail addresses and sells it. Informal observations by Internet professionals, suggest that 80% to 90% prefer mail-in forms and 10% - 20% prefer the mailto: method.
- Biometrics
- Biometrics encrypt; computer identification by a unique physical aspect of your own body. IBM has developed a technology that uses fingerprints In this system one can be assigned a single password or a specific password for each different program.
- Blogs Things Change But remain the same
- There has been a lot of "buzz" of late about web Blogs and their use as an Internet tool for business advertising and obtaining new customers. The Blog was originally used by various individuals who wished to "sound off" on matters and issues close to their own heart.
- Canadian Business sees continued increase in on-line sales!
- In 2004, combined private and public sector online sales increased 49.7% from $18.9 million to $28.3 million.
- copyright
- Copy Right Business may have ownership of their corporate name, business name, trade name, domain name or trade mark.
- Domain Name Value
- A name may generate a positive branding medium but it won't automatically generate income for the name's owner. dotcom is best (over .net, .org or any other Extension). A good .com will only add to the marketing strategy.
- Domain name ownership
- A "mark" can be contested by its owner or perceived owner if the domain registrant violates the rights of the names (marks) owner. A second issue is that the registrant of the name uses it in "bad faith" and has no "legitimate interest" in the domain (i.e. purchased it only to resell the name to its rightful owner) or uses it to divert or mislead customers from the business or tarnish the trademark's reputation.
- Domain Name Scam
- Only CIRA Certified Registrars can apply to CIRA for registration of ".ca" domain names. For a list of CIRA certified registrars please visit their web site at www.cira.ca.
- E commerce and Jobs
- E-Commerce, its impact on Jobs The rising popularity of the Internet as a means of purchasing articles, services and new technologies may have a long term impact on the some retail outlets.
- KISS (Keep It Simple for Search engines)
- There are thousands of web pages like yours but if you keep it simple you can get an edge in the search engine ranking.
- Local Searches what are they
- Local search is essentially the Internet's version of the phone book. The difference being that this "phone book" is much faster and far more responsive.
- Microsoft, China and Google
- In the past I have written about the success of Google's adwords and commented that Microsoft does not like to be second class. Microsoft also has lots and lots of cash and can buy anything it wants. In June of this year it will begin to "out buy" and "out sell" Google word ads. Google's time as number one may be limited, or will Google maintain its prime adwords position?
- Microsoft challenges Google
- According to Steve Ballmer CEO of Microsoft Google will be targeted over the next 12 month as Microsoft's chief competition in the search engine market field. Google has become a winner, its pockets filled with lots of cash ready to take on Microsoft.
- Search Engine update
- Search Engine Update There are three ways to approach search engine submissions One:you can do it your self at no cost submitting your site to search engines that do not charge.
- Statistics
- Lies, damned lies, and statistics Any good web hosting service will provide, at no extra cost, a real time web site statistic package. Web site requests are recorded in a web log which indicates where the request originated, what "files" (pages and images) were looked at, and which links were used to enter and leave the site.
- Third party payments
- Getting Paid on the Web While doing e-commerce from your site you will have to determine a method of payment for your customers. However, if you do not have a credit card merchant account already you may have difficulty obtaining one particularly if your entire business is done through the Internet.
- Web Feasibility
- Do you want to find new customers, provide a better service to your existing customer base, or do you want to enhance your existing business with new products or services? It still takes a person to close the sale and it is not a sale until the cheque or money is in the bank.
- Who buys on the web?
- There are two customer groups who will visit your site: A very few customers that will be unimaginably profitable; a medium sized group of customers with OK profits. Ensure that your web hosting service provides you with your own web site statistics.
- Yahoo or Google
- Yahoo or Google; Yahoo tries Catch up Ever wonder what Yahoo means? Google launched 4 years ago, uses a different methodology to list web sites and is simpler to use; 43% of all Internet searchers use Google. In its efforts to recapture its lost market share Yahoo purchased Inktomi (a search technology specialist) for $235 million and Overture (a pay per click search engine service) for 1.6 billion.